Lenten Campaign 2025
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This is just lovely, an ad the BBC is running this holiday season:
“Christmas is a time when people come together to enjoy shared experiences, and special moments. We wanted to reflect that in our Christmas campaign this year and we hope this film will touch hearts and make you smile over the festive period,” said Charlotte Moore, BBC director of content.
Check it out above.
For all the sweetness of the ad, I can’t help but notice the absence of a mom—which, really, only adds to the poignancy of the ad and its message.